The forever ambitious Sweetgreen team asked ISL to help them take their 1,500 person Sweetlife Music Festival to the next level. Drawing on our concert production, branding, marketing and web design/development background we served as “the guys (and gals) behind the guys” to take Sweetlife Festival to a sell out 15,000 person affair.
Work
Sweetlife Festival 2011
Who worked on it
Peter Corbett
Chief Executive Officer
DJ Saul
Chief Marketing Officer
Zach Goodwin
Creative Director
Jon Long
VP of Engineering
Services Involved
- Strategy
- Creative
- Development
- Experiential


