Sweetlife Festival 2011

The forever ambitious Sweetgreen team asked ISL to help them take their 1,500 person Sweetlife Music Festival to the next level. Drawing on our concert production, branding, marketing and web design/development background we served as “the guys (and gals) behind the guys” to take Sweetlife Festival to a sell out 15,000 person affair.

Who worked on it

  • Strategy
  • Creative
  • Development
  • Experiential