The College Board has shaped your life and career. You just don’t know it. The College Board is the body responsible for SAT testing – a test taken by millions of Americans every year. The College Board faced a challenge leading up to their annual convention: they needed to explain that not only are they the standard bearer of traditional text taking – they are geared for the future as well. The resulting animation, which was played for thousands at the annual meeting, placed technology at the forefront of their effort to match students with appropriate higher learning.
Zach Goodwin was responsible for script, design and art direction. Brock Boyts manned animation.