ISL is excited to help non-profits achieve their goals whenever possible. In the past, we’ve worked hand-in-hand with our friends at The Capital Area Food Bank to redesign their website, re-tool their language, build a social media strategy and explain their cause.
When it came to the website, our goal was clear: we needed to create an inviting, easy-to-navigate site that reflected the CAFB’s brand and enabled visitors to find the information they needed. We also sought to engage the DC-wide hunger community by incorporating some robust social media tools. Finally, we needed a way to educate visitors and communicate the problem of hunger in the DC area with the most concise, emotionally resonant content possible.