This June iStrategyLabs embarked on one of its biggest experiments yet. In collaboration with Shiny Heart Ventures, we threw our full weight into producing a 10 day festival called Digital Capital Week. In 3.5 months time, driven purely by word-of-mouth, we spawned a 6,000 person experience that will shape the nations capital for years to come. This will be a 10,000+ person event in 2011. Here are some highlights then a full metrics deck:
- 5,791 total registrants
- 13,000 tweets by 2434 people generated
- 600+ blog posts created about the festival
- $125,000+ in pro-bono consulting delivered to local non-profits
- Attendees from across the country and world, with 90% of the Mid-Atlantic
- 12,000 voters cast 34,000 votes for bands to play at our closing party at the 9:30 Club
- Coverage in The Washington Post, WUSA9, and a lot more
[...] DC Week was not just another local tech festival. With almost 6,000 registrants, DC Week was a 10 day extravaganza filled with events from sunup to wa…. How did the concept of DC week develop and how was it pulled off in under four [...]
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